BARS > Elite Bar @ New World Factories

Faithful readers of the Bongorama Blog Network will remember that one of my favourite bars is the downstairs, members-only bar of the Chris Cornell-owned eurotrash/models/superstars clienteled restaurant, The Black Calvados in Paris. Well, I've recently found another bar with an amazing concept and an ubercool ownership: The Elite Bar in Shanghai.

During my recent visit to the city for the F1 Grand Prix, I was - in true Bongorama style! - gatecrashing all the F1 parties (more coverage coming soon, don't worry) and after having too many Johnnie Walker Black Labels at the McLaren party I went next door to catch some air, but soon lost it again, when I was greeted by 20 models outside the Elite Bar, hosting a free-bar, invite-only (primarly Chinese gangster types, as it would later turn out) grand prix club event. I went in.

Listen to this (from the press material available at the web site):

Elite Bar (Shanghai) is the world's first bar with the model concept that is directly inherited from the world's most prestigious modeling network - The Elite Group. It is a “beautiful place for beautiful people” with celebrities, stars, and socialites partying together with the models and will be an attractive bar and club with unparalleled service, groovy music, sexy ambience, contemporary design, premium beverage and exciting events.

Elite Bar is some place where people see something special all the time where any time of the day a patron will see striking models lounging on sofas or conducting a deportment class. In addition the premises will have the latest fashion programs on plasma TVs every day. In the evening the Bar will host celebrities, fashionists, stars and the social elite.

Elite service staffs will all be composed of high quality models that have been professionally trained. They will be recruited across all regions of mainland China and the performance crew will be swapped with new faces every three months.

[Can YOU breathe now?, ed.]

Facilities at Elite Bar will also allow girls seeking special moments a chance to be on stage and photographed in a stardom manner. We will also provide professionally trained photographers, fashion designers, and show producers to work for these special programs and our models.

Elite Bar will be the brand that symbolizes an imaginative world that is full of mystery and gives the patrons a sense of eternal youth and timeless beauty.

It is located in the heart of Shanghai Jing'An district's The New Factories.

More coverage here and here.